Category Archives: business

Empowering Women Series: Bahar Etminan, Founder of Rescu

Modibodi Underwear Bahar Etminan

Tell us a bit about yourself I’m a mother, a hustler, an author, an immigrant, a survivor…I’m also usually very happy and positive about the future. I’ve proven time and time again (mainly to myself) that I have mega energy reserves, resilience and that I’m pretty flexible with what life throws at me. I’d like […]

Modibodi’s Empowering Women Series: Elka Whalan

Tell us about yourself  I love life and all that everyday brings. To encourage women is of the highest purpose for me. I am so excited meeting new people and adore being a mother. A dual Olympian I met my husband at the Olympics and together we have 6 Olympics between us, medals and records. […]

Modibodi shakes it up & becomes a finalist in the 2016 AFR &PwC Private Client Aspire Awards

The AFR & PwC’s Private Clients Aspire Awards celebrate outstanding achievements made by Australia’s private and family businesses. The quality of the 2016 entrants were as high as ever, as businesses from all of Australia’s major vertical industries presented the solid business practices that successful companies portray. MODIBODI™, is a finalist in the ‘start-up disruptor’ […]

Modibodi, all sizes for all women – including you!

Modibodi Girls Beach

Lorna Jane Clarkson has been at the centre of some heat recently regarding the brands decision to not stock sizes above a size 14. The smallest size available is an XXS and the largest an XL. The company originally did not stock an XL size, but after a demand in 2014 the range was extended […]

Modibodi Underwear Collection Photoshoot- behind the scenes

Modibodi underwear

What an amazing first half of 2016 Modibodi has had! As we head into the second half of the year ( only 149 more sleeps Christmas… but who’s counting right!). We wanted to take you on the journey with us and unleash some of our behind the scenes images from our photoshoots from the first […]

Modibodi Underwear: our vlog

Modibodi is vlogging

Here at Modibodi, we are on a mission to educate, entertain and empower women across the globe. We’ve recently started a vlog to allow our customers understand more about Modibodi, our founder and hot topics. Our vlog hosted on Youtube is updated weekly. You can view our current vlogs below. Modibodi underwear founder Kristy Chong […]

Kristy’s thoughts on the upcoming 2016 Election

Kristy Chong, Modibodi Director & Founder

We take time with Modibodi CEO and Founder, Kristy Chong to get her open thoughts on the upcoming federal election in Australia. WHAT DO YOU SEE AS THE MAIN ISSUES IN THIS ELECTION? It has been nice to see that the issue of climate change has remained an important election issue. Other issues like tax […]

The Vagina Army sends a loud message to the Australian Government on World Menstrual Hygiene Day #stopthevaginatax


Fed up with the lack of action, a group calling themselves the Vagina Army and consisting of leak/period-proof underwear company Modibodi, not-for-profit Share the Dignity and and media personalities Clementine Ford, Bianca Dye have united to send a blunt and persuasive message to the Australian Government on World Menstrual Hygiene Day – #gstfreevaginas #stopthevaginatax The […]

Modibodi’s Kristy Chong Wins Highly Commended in Australian Women’s Weekly Award

Now in its second year, The Australian Women’s Weekly/CPA Australia Women In Business Awards seeks to uncover the entrepreneurs of tomorrow. Their panel of judges, each a recognised leader in their field and including former CEO of the Australian Industry Group and Reserve Bank Board member Heather Ridout, as well as the Federal Minister for […]


Modibodi Mother and Baby awards

We are honoured to be a finalist in the prestigious 2016 Mother and Baby Awards for best Maternity Bra. Now in their fifth year, the Mother & Baby awards highlight the best baby, maternity, mum products, from nappies and wipes, to big ticket items such as fashion, cots, cars and family holidays. M&B mission “With […]